Required Reading – Back from Holiday

Back from a short but relaxing holiday in a self imposed exile from work, emails, and doing anything that wasn’t relaxing or fun. 3 days spent with my girlfriend eating barbecue, hitting some bars, and visiting family. The weekend culminated last night when we spent the evening together exploring one of Buffalo’s most beautiful waterfront parks. It’s the first time I have walked the entire length of the grounds, and found a few treasures. The first is a huge concrete slab that served as the foundation/parking lot of a former outdoor mega club. The slab is slowly being reclaimed by nature, cracking and splitting with strong plantlife coming up through the fissures.  The next was several huge blocks of white marble of granite (I couldn’t tell) laid out in a pile and nestled up in the shadow of a small green hill. It seems alien for them to be laying there in the middle of such an empty space, these cyclopean blocks of stone that just seemed so out of place, but they were laid out so beautifully. The evening ended with us eating some of Buffalo’s finest tacos. and then early to bed for me so that I could get up for an ASMP breakfast.

Heres some links that I cultivated over the weekend for you.

Luke Copping - Walking away

• The phone call is a dying art in some circles, but its still one oft he finest marketing tools around. Leslie Burns thinks so too. and her opinion is one I trust.

• Clever use of Google AdWords nets a creative a wish list job.

• Richard Branson, long touted for being a publicity hounds, says that entrepreneurs need to build for the future, and that  sometimes showy projects and stunts can be calculated experiments in disguise, not grabs for the headlines. Here are his five tips to running a successful business.

• From Ryan Freitas – 35 Lessons in 35 years

• Take your freelancing to the next level. become a thought leader and exercise some smart control and influence over your fans.

Erin McPartlan

Required Reading – Back from Holiday

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